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Red Ribbon Week OCTOBER 23-31

20 Ways to Promote Red Ribbon Week in Your Communities and Schools

There are lots of ways to celebrate Red Ribbon Week and every part of your community can get involved. Here are some ideas.

Communities Can:

  1. Contact your elected officials about issuing a proclamation declaring Red Ribbon Week in your community.
  2. Invite elected and government officials to participate in Red Ribbon Week activities.
  3. Display a basket of red ribbons in the reception area of your organization for visitors to take, along with copies of the Red Ribbon Week fact card.
  4. Display red ribbons on the interior and exterior surfaces of your organization’s building.
  5. Sponsor a special drug abuse prevention seminar for the community. Invite a speaker who is an expert on drug prevention and invite the community to attend.
  6. Submit a public service announcement about Red Ribbon Week activities to your local radio station.
  7. Sponsor an in-service educational program for your employees and community leaders.
  8. Organize a drug prevention awareness fair. Invite local nonprofit organizations to participate by staffing exhibit booths, disseminating educational materials, offering free health screenings, and much more.
  9. Set up and staff an exhibit table at a local hospital, doctor’s office, community center, or shopping center to promote Red Ribbon Week and to distribute drug prevention information and materials.
  10. Post fact sheets and Red Ribbon Week event notices and other materials on community webpages, and on bulletin boards in libraries, hospitals, local churches, synagogues, gymnasiums, grocery stores, parks and recreation departments, health clinics, universities, and other public places.

Schools Can:

  1. Wear red ribbons and distribute them to your friends, family, volunteers, staff, and employees.
  2. Sponsor a Red Ribbon Week activity (e.g., fun run; bike-a-thon; bookmark, poster, or essay contest; classroom door decorating contest).
  3. Incorporate drug prevention facts and tips in your school-wide announcements and websites throughout Red Ribbon Week. Create a bulletin board display about Red Ribbon Week and post it in a high traffic area of your school.
  4. Have a Red Ribbon Rally with performances by local talent or school groups.
  5. Have a school assembly (everyone can wear red) and invite a law enforcement officer to speak about the dangers of drug abuse.
  6. Do a drug prevention and refusal skills presentation for your classmates.
  7. Promote Red Ribbon Week at your school’s sporting events by handing out red ribbons, providing information about Red Ribbon Week, and having parents and students take a drug-free pledge.
  8. Sponsor an in-service training on drug prevention education for school administrators, teachers, counselors, nurses, and other staff.
  9. Start a Red Ribbon Week Club that meets regularly to promote drug prevention throughout the year.
  10. Sponsor a health fair and invite health and safety workers from the community to provide educational materials to students and parents.


What is the DEA Red Ribbon Patch Program?

The DEA Red Ribbon Patch Program is designed to provide Boy Scouts and Girl Scouts the opportunity to earn a patch from the Drug Enforcement Administration (DEA) by performing anti-drug activities to commemorate Red Ribbon Week. The purpose of the Patch Program is to empower young people to engage in a drug-free activity and strengthen their anti-drug beliefs. This initiative seeks to empower young people to create, embrace, and strengthen their drug free beliefs.

What are the Red Ribbon Patch Program Dates?

All activities should be completed between July 1 – November 30.

Who can participate in the program?

All Boy and Girl Scouts are eligible to participate. 1 patch per scout, per program year.

How to Earn the Red Ribbon Patch:

  1. Each scouting unit or troop must coordinate a Red Ribbon Week activity in the community or school.
  2. Each scout must attend a drug use prevention education session.
  3.  Each scout must take the DEA Drug-Free Pledge.
  4. The scout leader must submit the online ‘Activity Report’ to DEA’s website for parents, caregivers, and educators.

For more information about the program or to obtain the Scout Leader Toolkit, please visit You may also contact the Community Outreach & Prevention Support Section at 202-307-7936 or e-mail at

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